SENIOR MEN’S FIBA WORLD CUP QUALIFIERS
CANADA BASKETBALL
OBJECTIVE
Power Play Production Group Inc. partnered with Canada Basketball to produce the high stakes home games for the Senior Men's National Team during their FIBA Basketball World Cup Americas Qualifiers.
Hosting world-class competition on home soil, our goal was to design and execute a seamless, FIBA-compliant game day experience. We focused on bridging the gap between professional sports production and hometown fan engagement, ensuring our athletes played in front of an energized, unified crowd as they battled to secure their spot on the global stage.
RESULTS
The qualifiers were a showcase of elite international talent and home-court advantage at its finest. From the moment fans walked into the arena to the final buzzer, the energy was unmatched.
By integrating audio, in-game entertainment, and tightly coordinated broadcast workflows, we successfully delivered a seamless, world-class event environment. Through collaborative teamwork with Canada Basketball, we kept thousands of fans highly engaged during every timeout, quarterbreak, and halftime, providing the perfect home-court backdrop for Canada's national team heroes.
SERVICES
Pre-Event Experience Design
Broadcast & Partner Integration
Integrated Fan Activation
Script Writing
Game Day Show Direction
Creative Talent Coordination
Stage Management
