ALL OR NOTHING : TORONTO MAPLE LEAFS

Client /

Prime Video & McCANN

2021

Challenge:

Prime Video & McCANN were looking to host the premier screening of ALL OR NOTHING: TORONTO MAPLE LEAFS and wanted to create an event where fans could experience an evening featuring the blue and white.

Solution:

In partnership with Prime Video and McCann, Power Play played the role of executive producer to bring this interactive experience to life. ALL OR NOTHING: TORONTO MAPLE LEAFS’ premier launch event brought fans and contest winners together for a magical evening under the stars and allowed all take part in the action. Filled with interactive activations and Leafs’ personalities, Power Play created an environment that replicated that of Scotiabank Arena in the heart of downtown Toronto.

Food & Beverage Management

Production Management

Activation Design & Execution

Website Design

Project Management

Entertainment Management

Registration Management

Print & Collateral

Talent & Speaker Management

Onsite Brand Design & Installation

Experience Design

Art Direction